Influencer Intelligence

Influencer Intelligence is an marketing data tool that enables users to discover the most relevant influencers for their brand.

As the Creative Director and UX/UI Designer, I led a complete redesign of the website, conceptualizing and developing a new CMS template aimed at simplifying and accelerating the website building process for the marketing team. My goal was to introduce modular design thinking, providing greater flexibility and usability, while creating an intuitive workflow that met the team’s needs. I am still actively working on refining and improving the design to ensure it continues to meet evolving requirements and deliver an optimal user experience.

My tasks
– Competitor analysis
– User journeys
– Wireframing & prototyping
– Stakeholder collaboration
– UI design and interaction design
– High-fidelity mockups
– Design presentations
– Feedback analysis
– Developer collaboration
– Deliver assets
– Iterative refinement