{"id":174,"date":"2025-01-03T19:30:10","date_gmt":"2025-01-03T18:30:10","guid":{"rendered":"https:\/\/laurahily.com\/?post_type=grenada_portfolio&p=174"},"modified":"2025-06-25T10:51:18","modified_gmt":"2025-06-25T08:51:18","slug":"centaur-media","status":"publish","type":"grenada_portfolio","link":"https:\/\/laurahily.com\/fr\/projects\/centaur-media\/","title":{"rendered":"Centaur Media"},"content":{"rendered":"
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Centaur Media est un groupe britannique bas\u00e9 \u00e0 Londres, sp\u00e9cialis\u00e9 dans l\u2019information B2B, l\u2019\u00e9v\u00e9nementiel et les solutions marketing \u00e0 destination des march\u00e9s professionnels.<\/strong><\/p>\n<\/div>\n\n\n\n

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En 2019, l\u2019entreprise m\u2019a sollicit\u00e9e pour repenser le design de son site marketing. <\/p>\n\n\n\n

En tant que responsable de la cr\u00e9ation et designer UX\/UI, j\u2019\u00e9tais en charge de d\u00e9finir et d\u00e9ployer une strat\u00e9gie de design coh\u00e9rente, visant \u00e0 moderniser l\u2019exp\u00e9rience utilisateur tout en clarifiant et diff\u00e9renciant les diff\u00e9rentes offres de services du groupe. Mon r\u00f4le couvrait l\u2019ensemble du projet, de la conception de l\u2019identit\u00e9 visuelle et des interactions \u00e0 la mise en place de parcours utilisateurs fluides et d\u2019une navigation intuitive sur l\u2019ensemble du site.<\/p>\n\n\n\n

Mes missions<\/strong>
- Id\u00e9ation avec l'\u00e9quipe marketing
- D\u00e9finition des parcours utilisateurs
- Wireframing & Prototypage
- Cr\u00e9ation de maquettes haute fid\u00e9lit\u00e9
- Pr\u00e9sentation des concepts design
- Tests et am\u00e9liorations du site
- Livraison des assets graphiques<\/p>\n\n\n\n

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Mon r\u00f4le<\/strong>
Directrice cr\u00e9ative | Webdesign<\/p>\n<\/div>\n\n\n\n

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Logiciels<\/strong>
Sketch | WP<\/p>\n<\/div>\n\n\n\n

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Ann\u00e9e<\/strong>
2019<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\"\"<\/figure>\n<\/div>\n\n
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\"CM_divisionpage\"<\/figure>\n<\/div>\n\n
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\"CM_investors_financialperformance\"<\/figure>\n<\/div>\n\n
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\"CM_compagnies_widget\"<\/figure>\n<\/div>\n\n
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\"CM_AboutUs_page\"<\/figure>\n<\/div>\n\n
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\"CM_Casestudy1\"<\/figure>\n<\/div>\n\n
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\"CM_Casestudy2\"<\/figure>\n<\/div>\n\n\n

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